Rugged Evolution Community Involvement
CEO J. Arrington Gavin
“A 5 Star Spa Day for Father’s included facials and massages”
Fathers are the essence of any family unit. Rugged Evolution Foundation set out to dispel that old cliché of traditional father’s day gift giving. On June 15, 2019 men in Hampton Roads, Virginia were presented with a personal spa experience. Men are often overlooked when it comes to unique gift selections. They typically receive gifts such as pajamas, and sometimes an array of funky styled socks. Rugged Evolution in collaboration with Panache Skin Spa, of Norfolk, Virginia set a new tone for making father’s feel special.
All father’s day guest received a top of the line complimentary spa treatment, along with a glass of wine, and refreshments. CEO J. Arrington Gavin created a uniquely memorable experience for each, and every guest, including an exclusive gift to take home. As the word travels, we can expect Father’s Day 2020 will be another “Rugged Is the New Smooth” success.